Ethical Entrepreneurship
Can Entrepreneurs Do the Right Thing
for All Stakeholders And Still Profit?
It’s easy to remain cynical, but I interview Cynthia Zimmerman and Michael Woyan who bring real world experience to build the case for non-profit agencies and real estate development.
Key Takeaways
- How to balance ethics and profit in entrepreneurship.
- Examples of stakeholder capitalism in nonprofits and real estate.
- Practical tips for making ethical business decisions.
In This Episode
- 00:00 - Show Introduction: Mark Mondo introduces the show Getting Down to Business and welcomes his guests, Cynthia Zimmerman and Michael Woyan.
- 03:00 - The Core Question: Can Capitalism Do the Right Thing? Mark poses the central question of the episode: Can businesses act ethically and still be profitable?
- 07:00 - Examples of Corporate Missteps: Discussion about companies like Amazon, Walmart, and the 2008 financial crisis as examples of capitalism failing to do right by all stakeholders.
- 10:00 - Finding the Good Guys: Costco and Patagonia: Mark and his guests highlight companies like Costco and Patagonia that have succeeded while maintaining ethical business practices.
- 15:00 - Cynthia Zimmerman’s Nonprofit Journey: Cynthia shares her experience working in the nonprofit world and how it shaped her views on ethical business practices.
- 25:00 - Michael Woyan’s Real Estate Development for Social Impact: Michael discusses his work with the People’s Action Redevelopment Coalition and how he flipped the typical real estate model to benefit underserved communities.
- 35:00 - Building Wealth in Communities: The team dives into how businesses can create lasting economic opportunities in communities through ethical practices and stakeholder capitalism.
- 45:00 - Practical Tips for Entrepreneurs: Cynthia and Michael offer actionable advice for entrepreneurs looking to implement ethical practices in their own businesses.
Guest Bio
Michael Woyan is a social impact entrepreneur with a background in real estate development and nonprofit work. As the founder of Marketsling Innovation Labs, he focuses on ethical business practices and creating economic opportunities in underserved communities.
Export Act! Notes to Salesforce
Smoothly Export Notes Act! to Salesforce
for Advanced Enterprise CRM Capabilities

To export Act! notes to Salesforce eases the burden of transitioning between CRM systems. We built our practice on Act! and supported Act! since 1997, and we realize some clients will eventually change CRM systems. Since we’re product agnostic, we provide a service to export Act! notes to Salesforce.
Our Act! export notes to Salesforce service will prepare the Act! contacts, notes, histories, activities and opportunities so it can imported into Salesforce. Act!, by itself, won’t export the history or notes so it can be imported into other systems as cited by their knowledgebase. Once your data is ready for import, you can begin the process of setting up your Salesforce account. This will involve creating custom fields to match the data from Act! and setting up any necessary integrations with other tools your business uses.
Need a Salesforce Partner? We'll hook you up.

Since we’re not certified in Salesforce, we can refer you with a Salesforce certified partner in the United States or United Kingdom if you don’t already have someone in mind. We recommend working with a certified Salesforce partner because it’s a meticulous process. Furthermore, Salesforce does not offer an “undo” option if a mistake was made on the import. You must delete those records assuming they are easy to find; then, start over.
No matter which CRM you choose after Act!, it’s important to train your team on how to use Salesforce effectively. This may involve setting up training sessions or providing access to online resources. You should also plan to have a support team in place to assist with any issues that may arise during the migration process.
In summary, when you migrate Act! to Salesforce, you will provide your business with advanced sales and marketing capabilities and access to powerful analytics, automated workflow and reporting features. By following a structured approach and properly preparing your data, you can ensure a smooth transition and start taking advantage of the benefits of Salesforce.
How We Work
- Give us a backup of your Act! database.
- We'll send you a sample set of 100 records from your database.
- If you like it, we'll finish the export.
- We'll email you a link to download the ZIP file for the rest of the data after the invoice is paid.
Our Fee:
- Budget $700.00 (£565.00 + VAT) per database.
Format Data from Act! to Zoho migration
This video reviews how to prepare the data before converting from Act! to Zoho. This video focuses tells you how to standardize the company names for contacts so Zoho sees multiple contacts at company as one account once they arrive in Zoho.
What's New in WiredContact
WiredContact redefines CRM flexibility, thanks to its awesome customization options. Our tight-knit connection with the WiredContact crew since 2003 lets us quickly roll out the cool new features our clients ask for. This is all about WiredContact listening to what businesses need and acting on it. The new stuff coming your way? Totally driven by what you told us you wanted, proving we’re all in this together to make your business life easier.
List Lookup
Lookup Lists in a Flash
Whether you're dealing with a collection of email addresses from a recent campaign or looking a list of work order numbers without a common thread, this feature allows you to effortlessly create a lookup in one step.
Quick Lookup
Expedite Lookups
We'll create a custom list of the most frequently used fields for your lookups. Instead of building the same queries over-and-over again, use this screen instead.
Build Lookup from Groups
Multi-group Lookup
This feature was driven by a client who had dozens of groups and subgroups in Act!, but needed a way to create a lookup of all those contacts in disparate groups once he was in WiredContact.
Two Factor Authentication
Additional Security
Our corporate and government clients needed updated security options.
Signature Capture
Capture Digital Signatures
Without resorting to third party applications like Docusign, WiredContact can capture a signature.
Hidden gems of WiredContact.
Campaign Manager
Campaign Manager allows you to create broadcast e-mail campaigns, analyze opens and clicks and without paying additional monthly fees for an e-mail service provider.